Greetings! Here is your new edition of “Treasure Tuesday” with five quick and hopefully inspiring nuggets including the secrets from a $500 book.
There are two ways you can enjoy this content:
- Watch the video below
- See the short notes below (they might cause you to look more closely at either #1 or #2)
This week’s Treasure Tuesday In A Nutshell:
Gratifying Brilliance Extracted This Week
This week I’m giving you a sneak peek into PTI‘s course on “Consequences and Conflict Resolution.” I’m grateful to Bruce C. Carter, with whom I am working on this important project.
The visuals this week come from the sneak peek into PTI’s “Consequences and Conflict Resolution” course. Often, a picture says more than a thousand words, and, in any case, we always strive to teach knowledge in a multi-media way so that all types of learners can learn well.
Inspiring Book of The Week
The inspiring book of the week is by Eugene Schwartz and is called “Breakthrough Advertising.” While the book is aimed at professional copywriters (and costs a whopping $500 for a new copy), it teaches things that are quite important to many business owners. In this nugget, I’m showing the five stages of market awareness that any product (or service) goes through. You must know which stage your product/service is at so you can talk about it in an effective way.
Bold Idea Implemented
The bold idea I implemented this week was to delegate something I had not delegated before. You might relate to this feeling of not being sure that someone else can handle the task as well as you would. I invite you to push yourself and make a concerted effort. I did, and I’m glad I did. Remember to train the person (a video or two can work wonders) and give timely feedback.
Don’t burn your proverbial candle on both ends. Only you can know when enough is enough. Whatever you are doing and pushing hard to achieve is likely a marathon rather than a sprint. We must pace ourselves to some extent.
I’m Curious: Which Treasure was the most valuable for you this week?
Please remember each step forward is enough. One little step is way better than none. The sum of all tiny steps taken consistently is utterly unstoppable. Okay. See you next week. Cheers.
P.S.: I appreciate you commenting and sharing this with others. Thank you!